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25 Sep
Blog

The Comfort and Performance of Merino Wool Activewear

  • October 2, 2025
  • By author-avatar MW
  • 0 comments
Activewear has come a long way in recent years, moving beyond synthetic fabrics to embrace natural fibers that offer bot...

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20 Sep
Blog

Everyday Comfort Meets Style: The Merino Crew Neck Tee

  • October 2, 2025
  • By author-avatar MW
  • 0 comments
When it comes to essential wardrobe pieces, few garments offer the balance of comfort, performance, and style that merin...

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11 Sep
Blog

The Comfort and Elegance of Merino Wool Clothing

  • October 2, 2025
  • By author-avatar MW
  • 0 comments
When it comes to fabric that combines style, comfort, and durability, merino wool has set a standard that few materials ...

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Soft white merino wool with wooden felting tools and bowl, showcasing high-quality Australian wool for textile and craft applications, on a dark wooden surface.
29 Aug
Blog

Merino Wool vs Cotton: Why Wool Keeps You Warm Even When Wet

  • August 29, 2025
  • By author-avatar MW
  • 0 comments
When it comes to outdoor adventures, endurance running, or even everyday comfort, the type of fabric you choose can make...

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Soft green Merino wool fabric with a smooth texture and fine knit, ideal for luxury clothing and sustainable fashion from Mason William Merino.
23 Aug
Blog

The Advantages of Biodegradable Merino Wool Fabric Over Synthetics

  • August 29, 2025
  • By author-avatar MW
  • 0 comments
The choice of fabric has never been more important than it is today. With rising concerns about the environment, sustain...

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Vibrant hikers in outdoor gear enjoying trail running on scenic mountain landscape during daytime.
14 Aug
Blog

Why Merino Wool is the Best Quick-Dry Fabric for Mountain Marathons

  • August 29, 2025
  • By author-avatar MW
  • 0 comments
When tackling a mountain marathon, every detail matters. The choice of gear is just as crucial as the hours of training ...

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Soft raw Merino wool fabric collected from Australian sheep farms with green pastures in the background.
03 Jul
Blog

Why Do Merino Wool Prices Vary So Much?

  • July 3, 2025
  • By author-avatar MW
  • 0 comments
A Guide to Grades, GSM, and What Really Impacts CostMerino wool is one of the most versatile fibres you can wear — a...

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25 Jun
Blog

Merino Wool Is the Best Fabric for Activewear

  • June 25, 2025
  • By author-avatar MW
  • 0 comments
Not just warm — engineered by nature for sweat, movement, and all-season comfort. 1. Moisture-W...

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25 Jun
Blog

Why Merino Wool Is Mandatory Gear for Snow Sports & Alpine Adventures

  • June 25, 2025
  • By author-avatar MW
  • 0 comments
Stay warm, dry, and ready — even in the harshest conditions. The Mountains Don’t Forgive. Your Gear Shouldn’t Fail....

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20 Jun
Blog

 Why Merino Wool Is Trusted by Marathoners and Trail Runners

  • October 9, 2025
  • By author-avatar MW
  • 0 comments
In endurance sports, your gear isn’t just a choice — it’s a lifeline. Whether you’re running a mountain ultra or trainin...

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We acknowledge the Traditional Owners and Custodians of lutruwita (Tasmania), on whose lands Mason William Merino is proudly based. We recognise their deep and continuing connection to land, waters, and culture. We pay our respects to Elders past, present and emerging.

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